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Budget Domestic Airline Bonza Targets Australia

A new budget airline is expecting to take to the skies in Australia in the new year, offering “ultra-low” fares for the domestic market once COVID-19 travel restrictions ease, pending regulatory approval. New entrant to the market, Bonza is backed by U.S. investment firm 777 Partners and headed by ex-Virgin Blue executive Tim Jordan. Virgin Blue later became Virgin Australia. The new low-cost carrier is hoping to launch services in early 2022 with Boeing 737-8 aircraft. CEO and founder Jordan is hoping to capitalise on the expected surge in travel once COVID-19 restrictions ease. “Bonza’s mission is to encourage more travel by providing more choices and ultra-low fares, particularly into leisure destinations where travel is now often limited to connections via major cities,” Jordan said. Bonza’s ambition is broad, but it appears there will be a focus on regional communities, with new routes in the wings. Australia’s low-cost aviation sector has been left with a …

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